What we do
MISTRIX's B2B platform uses generative AI to enhance the shopper experience, helping brands break the limitations of traditional color cosmetics shopping.
MISTRIX's powerful AI then transfers and adapts the makeup style from the shopper's reference look, to their selfie, offering a unique approach, where customers shop based on their desired look rather than browse tough individual products.
MISTRIX analyzes the 'target look' image in real time and offers a set of branded products tailored to the shopper's desire for immediate and quick purchase on your site.
Analyzing the shopper's journey with MISTRIX, provides not only the "what" and "when" of purchasing habits, but the "why" as well. Identifying trending looks that are based on social channels are a clear indication of popular trends that impact product sales in the immediate and near future.
Rather than browsing through endless catalgos, your shopper snaps a photo or easily uploads a trending look found on social channels to the platform. This could be any makeup look picture from the shopper's own social media feed.
Integrate into your makeup online stores
Easy omnichannel integration
Automatic catalog sampling
Promote your house brand
shopper journey with innovative AI